| Type |  Book |
| ชื่อเรื่อง | Crafting and executing strategy : the quest for competitive advantage concepts and cases / Arthur A. Thompson, The University of Alabama, Margaret A. Peteraf, Dartmouth College, John E. Gamble, University of South Alabama A. J. Strickland III, The University of Alabama |
| ISBN | 1259011801 |
| | 9781259011801 |
| | 9781259011801 (Global ed.) pbk. 409 |
| | 9781259011801 (pbk. : Global ed.) |
| | 9781259011801 (pbk.) |
| | 9781259011801 2840.00 |
| พิมพลักษณ์ | New York : McGraw-Hill/Irwin, [2014] |
| | New York : McGraw-Hill/Irwin ; 2013 |
| ครั้งที่พิมพ์ | 19th ed., global ed |
| | 19th Edition |
| | 19th, Global edition |
| | 19th ed |
| รูปเล่ม | xlviii, 366 pages : color illustrations ; 27 cm |
| ลิงค์ | Content |
| | Sample Text |
| | http://library1.nida.ac.th/mm_data_eng/full/1507jul/187389.jpg |
| | Cover |
| หัวเรื่อง | Strategic planning |
| | Strategic planning --Case studies [] |
| | Strategic planning --Case studies [] |
| | Business planning |