| Type |  Book |
| ชื่อเรื่อง | The 4 A's of marketing : creating value for customers, companies and society / Jagdish N. Sheth, Rajendra S. Sisodia |
| ผู้แต่ง | Sheth, Jagdish n |
| ISBN | 9780415898348 (hardback : alk. paper) |
| | 9780203802168 (ebook) |
| | 0415898358 (pbk. : alk. paper) |
| | 041589834X (hardback : alk. paper) |
| | 0203802160 (ebook) |
| | 9780415898348 (hbk.) |
| | 9780415898355 (pbk. : alk. paper) |
| | 9780415898355 (pbk.) |
| พิมพลักษณ์ | New York : Routledge, 2012 |
| รูปเล่ม | 209 p. : ill. ; 26 cm |
| หัวเรื่อง | Customer relations --Management --Management [] |
| | Customer relations --Management [] |
| | Customer relatios --Management [] |
| | Marketing |
| | Relationship marketing |