Type | Book |
ชื่อเรื่อง | Marketing due diligence : reconnecting strategy to share price / Malcolm McDonald, Keith Ward and Brian D. Smith |
ผู้แต่ง | Mcdonald, Malcolm |
ISBN | 0750667273 : ฿1425.00 |
| 9780750667272 |
| 9780750667272 (pbk.) |
พิมพลักษณ์ | Oxford : Butterworth-Heinemann, 2006 |
| Oxford : Butterworth-Heinemann, c2006 |
รูปเล่ม | xv, 238 p. : ill. ; 25 cm |
ลิงค์ | Contents. |
หัวเรื่อง | Corporate profits --Management [] |
| Corporations --Investor relations [] |
| Corporations --Valuation [] |
| Economic value added |
| Marketing |
| Risk assessment |
| Stocks --Marketing [] |
| Stocks --Prices [] |
| Strategic planning --16th century [] |
| Corporate profits --Management Marketing [] |
| Strategic planning 16th century |