Type | Book |
ชื่อเรื่อง | Strategic communications management : making public relations work / Jon White, Laura Mazur |
ผู้แต่ง | White, Jon |
ISBN | 0201593769 |
| 0201593769 : ฿492.00 |
| 9780201593769 |
| 9780201593761 |
พิมพลักษณ์ | [London] :Economist Intelligence Unit ; Wokingham, England ;Reading, Mass. : Addison-Wesley Pub., c1995 |
| Wokingham : Addison-Wesley, 1995 |
รูปเล่ม | xvi, 277 p. : ill. ; 24 cm |
หัวเรื่อง | Corporate image |
| Communication in management |
| Corporations --Public relations [] |
| Corporations --Public relations --Case studies [] |
| Public relations --Corporations [] |
| Public relations --Corporations --Case studies [] |