| Type |  Book |
| ชื่อเรื่อง | Encyclopedia of major marketing campaigns [electronic resource] / Thomas Riggs, editor |
| ISBN | 0787673560 |
| | 141440607X (electronic book) |
| | 9780787673567 |
| | 9781414406077 (electronic book) |
| พิมพลักษณ์ | Detroit, Mich. : Gale, 2007 |
| รูปเล่ม | 1 online resource (xxii, 1947 p.) : ill |
| หัวเรื่อง | Advertising campaigns --United States --History --20th century [] |
| | Advertising campaigns --United States --History --21st century [] |
| | Marketing --United States --History --20th century [] |
| | Marketing --United States --History --21st century [] |